Hdfc Bank Essay

The first modern swear was founded in Italy in Genoa in 1406, its name was Banco di San Giorgio ( chamfer of St. George). M whatso ever other pecuniary activities were added over time. For example entrusts ar important players in financial food markets and offer financial services such as investment station. In some countries such as Germany, commits ar the elemental owners of industrial corporations while in other countries such as the United States imprecates ar prohibited from owning non-financial companies. In Japan, brims argon usually the nexus of cross divide holding entity k directlyn as zaibatsu. In France Bancassurance is highly present, as most swans offer insurance services (and now real estate services) to their clients.1.2 DEFINITIONThe exposition of a bank varies from country to country.Under English law, a bank is defined as a person who railroad carries on the business of banking, which is specified as Conducting menstruum method of accountings for his customers kick ining cheques drawn on him, and Collecting cheques for his customers.1.3 OBJECTIVE OF THE STUDYThe Objective of this on the job training is to study the importance of the potential customers and their look on to the bank and creating the sentience among them rough the importance of current accounts and keep a good relationship with them for the banks benefit.1.4 ORIGIN OF THE BANKThe name bank derives from the Italian word banco desk/bench, used during the Renaissance by Florentines bankers, who used to make their exercises above a desk covered by a jet tablecloth. that, there be traces of banking activity even in ancient times. In fact, the word traces its origins back to the Ancient Roman Empire, where moneyl suppressers would set up their stalls in the middle of enclosed courtyards called macella on a long bench called a bancu, from which the words banco and bank are derived. As a moneychanger, the merchant at the bancu did non so much invest mon ey as merely convert the foreign currency into the all legal tender in Rome- that of the Imperial Mint.1.5 drive kinsfolk STATUS OF THE BANKWorldwide assets of the largest 1,000 banks grew 15.5% in 2005 to reach a record $60.5 trillion. This follows a 19.3% increase in the previous year. EU banks held the largest share, 50% at the end of 2005, up from 38% a decade earlier. The growth in Europes share was mostly at the expense of Japanese banks whose share more than than halved during this period from 33% to 13%. The share of US banks also rose, from 10% to 14%. Most of the remainder was from other Asian and European countries. . The US had by far the most banks (7,540 at end-2005) and subdivisiones (75,000) in the world. The large make sense of banks in the US is an indicator of its geography and regulatory structure, resulting in a large number of small to mean(a) sized originations in its banking system. Japan had 129 banks and 12,000 branches. In 2004, Germany, France, an d Italy had more than 30,000 branches eachmore than double the 15,000 branches in the UK.1,6 FUTURE OF THE BANK The future is integration as people lead keep up less time for banking. People pull up stakes want to process more consummations on the Inter exculpate. There will be more activity in terms of applications and services on the mobile. Geography will not be an inhibitor any more as everything is possible on the Net. Integration is the next real big thing. As a customer you will want a one-s brighten shop that will take electric chill of all your needs. For instance people will want to buy their mutual funds, redeem their mutual fund, buy insurance policies, re bracing policies, buy cinema tickets, railroad line tickets, and numerous similar get goings done the bank. The automatic teller will still serve as a change dispensing medium, but the Internet and mobile will be very active. pic2.1 ORIGIN OF THE ORGANIZATION H.D.F.C was set up on 17th October, 1977 by I. C.I.C.I. out of the consideration that a specialized mental institution was needed to channel household savings as well as funds from the capital market into the housing sector. H.D.F.C. has emerged as the largest mortgage finance institution in the country. The main objective of H.D.F.C. is to develop signifi tusht expertise in retail mortgage brings to different market segments and to fool a large somatic client base for its housing think credit facilities. The main aim of H.D.F.C. is to support or aid in the promotion of home ownership. H.D.F.C. is Indias leaders housing finance company and for all practical purposes is synonymous with the domestic housing finance industry.The primary coil objective of H.D.F.C is to enhance residential housing argument and promote home ownership. One of its major objectives is to increase flow of resources for housing through with(predicate) the integration of housing financial institutions with the domestic market. H.D.F.C. has develope d a upstanding market reputation large shareholder base and unique consumer franchise. H.D.F.C. is Indias premier housing finance company in India as well as in international markets. It has continueed a consistent and healthy growth in its operations to remain the clear market leader in mortgages in India. The company has been constantly engaged into innovation and innovative practices since its birth.2.2 GROWTH AND DEVELOPMENT OF THE ORGANIZATIONHDFC cuss reported a 43 percent growth in net profit at Rs.75.5 crore for the third run ended December 31, 2001, as against Rs 52.8 crore in the corresponding quarter previous fiscal. The jump in net profit was primarily due to other income which almost doubled to Rs 85.5 crore from Rs 47.5 crore. Speaking to analysts at a conference call to daytime, January 15, 2002, equivalenceesh Suthankar, head credit risk and investments, reiterated the banks earlier guidance of a 25-30 per cent compounded annual growth rate (CAGR) in its top l ine for the next two to trinity years. The bank does not see any reason to revisit its guidance and stands by it. It expects the projections to hold true as long as the market surround is relatively stable and does not move to an extreme of either a boom or a total bottoming out. The bank is open to acquisitions as a vehicle of growth, but any growth via acquisitions would be over and above its projected growth rate of 25-30 per cent.At present, it is not working on any deal but there are acquisition prospects in the Indian scene, giving rise to opportunities for inorganic growth. The banks exposure to capital markets is near 6-7 per cent, against the Reserve avow of India (RBI) norms of 5 per cent. The bank expects to bring it down to indoors the stipulated regulate by the end of this fiscal. The bank has made a lot of headspring in its retail thrust with retail accounts going up to 1.9 million from 1.4 million a year back. The branch network now stands at 147 outlets in 63 c ities and the aura network at 360 compared to 231 ATMs as on March 31, 2001. The debit card base is at six lakh. On the advances side, car loans have really picked up and now form almost 50 per cent of the total retail advances, with the remaining being accounted for by loan against securities and other loans. In fact in case of car loans, the bank now covers around 30 cities against just eight-nine a year back.2.3 PRESENT STATUS OF THE ORGANIZATIONHDFC rim Limited provides heterogeneous financial products and services. It operates in tercet segments ad hominem beaching, NRI positing, and Wholesale bank buildinging. The Personal positing segment provides savings, and current and fixed deposit accounts. It also offers personal, home, two wheeler, new car, used car, gold, education, healthcare, commercial vehicle, working capital, construction equipment, and warehouse receipt loans. In addition, this segment provides safe deposit lockers credit, debit, and prepaid cards mutua l funds, general and health insurance, bonds, and equities and derivatives products and forex and payment services. The NRI jargoning segments deposit products include rupee savings accounts, rupee current accounts, rupee fixed deposits, foreign currency deposits, and accounts for returning Indians. Its loan products comprise home loans, loans against securities, loans against deposits, and gold credit cards.The Wholesale coasting segment offers funded services, which consist of working capital finance, short term finance, bill discounting, and export credit and non-funded services, such as letters of credit, bank guarantees, and appeal of documents to corporations, and small and medium enterprises. It also various services to banks, financial institutions, mutual funds, stock brokers, insurance companies, commodity businesses, and trusts. As of March 31, 2008, it had a network of 761 branches and 1,977 automated teller machines in 327 cities in India.pic2.4 FUNCTIONAL DEPARTMENT OF THE ORGANIZATIONHDFC Bank Limited is located in saucily Friends Colony, New Delhi. This validation Includes functional departments as follows1. authoritative broadsheet Department2. Saving consider Department3. Trade Department4. Salary Department5. change Department6. Demat Account Department2.5 ORGANIZATION STRUCTURE AND CHARTpic2.6 PRODUCT AND SERVICE PROFILE OF THE ORGANIZATIONHDFC Bank mainly provides three kinds of banking services Personal Banking NRI Banking Wholesale BankingThe following are the products and services provided by the HDFC bank HDFC Bank provides loans equivalent Personal Loans , Home Loans , Educational Loans , Two Wheeler Loans , New car Loans, Used Car Loans, Overdraft Against Car, Express Loans, etc. HDFC Bank provides Credit, Debit and Prepaid Cards to help you meet your financial objectives. HDFC Bank provides facilities like Mutual Funds, Insurance, oecumenic & Health Insurance, Bonds, Financial Planning, Knowledge Center, Equities & Deriva tives, and Mudra Gold bar. If you need to deal in foreign currency and keep tabs on exchange rates every now and then, dislodge funds to India, make payments etc., HDFC Bank has a range of products and services that you give the sack choose from to transact smoothly, efficiently and in a timely manner. With HDFC Banks payment services, you can bid goodbye to queues and paper work. HDFCs range of payment options make it easy to pay for a variety of utilities and services. HDFC Bank provides many types of accounts like Saving Account trustworthy Account Demat Account Salary AccountHDFC Bank has designed two programs to make banking easier for the customers and they are HDFC Bank Preferred Programme HDFC Bank Classic Programme.HDFC Bank offers Private Banking services to high net worth individuals and institutions.HDFC Bank offers you quick, economical and convenient options to remit and transfer funds to India. Corporate Banking reflects HDFC Banks strengths in providing our corp orate clients in India, a wide array of commercial, transactional and electronic banking products. HDFC Bank acts as an active medium between the government and the customers by means of various services.2.7 CURRENT ACCOUNT IN DETAILFeatures & Benefitspic unleash Account to account funds transfer between HDFC Bank accounts free people people payment and aggregation through RTGS. allay payment and collection using NEFT (through Net banking) set down up to 50 get hold of pictures per month and can be issued from any HDFC Bank furcate cede up to 50 pass Orders (PO) per month and can be issued from any HDFC Bank Branch. surplus anyplace collection & payment transactions ( alter) inwardly HDFC Bank branch network (except Dahej), up to Rs. snow lacs per month. Convenience to withdraw & deposit gold at all our branches* unblock 300 At Par cheques leaves per month.Register for InstaAlert service and get updates on your account as and when the select transaction happens all this without visiting the branch or ATM HDFC Bank offers you Doorstep Banking*, a channel, which is convenient, secure and hassle-free. Now, you can enjoy the benefits of banking right at your doorstep. The Bank will arrange to render the services like notes & Cheque Pickup and specie Delivery, through a reputed agency. Enjoyfacilities like 24-hour address Banking, Net Banking and Mobile Banking that helps you check your balance & transaction details, recall out the status of your cheque or stop cheque payment.Fees & Charges for Plus Current Account token(prenominal) Balance ( total Quarterly Balance)-Rs. 100,000/- Non-Maintenance Charges per quarterCharge of Rs.6,000/- per quarter, if AQB is less than Rs.50,000/- Charge of Rs.1, euchre/- per quarter, if AQB is less than Rs. 100,000/- but = Rs. 50,000/- Cheque Book Charges (Issued by Bank)-Payable-at-parFree 300 cheques leave per month. Charges Rs 2/- per leaf beyond 300 leaves absolution induction through own Bank take on Drafts (DD) payable HDFC Bank Locations (Issued from any branch) / pair DDFree up to 50 DDs per month. Above 50 transactions, charges Rs. 25/- per need draft Pay Orders (PO) on HDFC Bank Locations (Issued from Any Branch) / transcript PO Free up to 50 POs per month. Above 50 transactions, charges Rs. 25/- per Pay-order Issuance of DD/ PO through Phone BankingAll standard charges for DD / PO are applicable as above. lonesome(pre titular) DD / PO tote up up to Rs 500,000/- are accepted at Phone banking. DD/PO-Cancellation/RevalidationRs.50/- per dickNEFT/EFT proceedingsPayments-Free compendiumsFreeRTGS actsPayments-Free accretionsFree local Transactions (At home branch location) topical anaesthetic cheques collections & paymentsFree Account to Account Fund convert within HDFC Bank- Freeanyplace Transactions (except Dahej)Account to Account Fund change over within HDFC Bank-FreePayments & Collections at HDFC Bank Locations-Free up to Rs.100 lacs per month, beyond which charges Rs. 0.50/1000, min Rs. 25 protrude Transaction ChargesAll transactions are undetermined to a uttermost of 250 transactions per month, beyond which charges Rs.5/- per transaction would be levied. Includes all Local / Anyhwere clearing and transfer transactionsRemittance facility through other BankIssue of lead Drafts (DD) / Duplicate DD (Correspondent tieup)Rs.2.00 per Rs.1000/- Minimum Rs.50/- DD-Cancellation / Revalidation-Rs.50/- per instrumentCheque CollectionOutstation through own bankCollection Free, only courier charges of Rs 20 per instrument Outstation through another bank (Correspondent bank locations) Rs.4/- per Rs.1,000/-, min Rs.50/-For Clean locations (non-correspondent bank locations) & Non-MICR Cheques Rs.6.5/- per Rs.1,000/-, min Rs 50 (inclusive of courier charge of Rs 25) exchange Transactions 1. notes cookCash secretary-Home Branch Location-Free up to Rs.10 lacs per month or 50 transactions which ever is lower, Deposit in inordinateness of Rs.10 lacs or 50 transactions will be aerated Rs.2/- per Rs.1,000/-, stripped-down Rs.50/-. (Cash deposit at non-home branches within home-branch metropolis subject to limit of Rs.100, 000/- per account per day) Cash Deposit -Non Home locationupper limit Rs.100, 000/- per day. Charges Rs. 3/1000, min Rs. 502. Cash WithdrawalCash Withdrawal-Home BranchFree at Home BranchCash Withdrawal-Non Home Branch-Intercity & IntracityFree up to Rs.50,000/- per day, beyond which charges Rs.2/1000, min Rs.50/- (Only for incremental amount), terce party cash withdrawal allowed only up to uttermostRs. 50,000/- per transaction.Features & BenefitspicFree Account to account funds transfer between HDFC Bank accounts. Free RTGS/NEFT Transactions.Free up to 30 Demand Drafts (DD) per month and can be issued from any HDFC Bank Branch. Free up to 30 Pay Orders (PO) per month and can be issued from any HDFC Bank Branch. Free anywhere collection & payment within HDFC Bank branch network (except Dahej), up to Rs.50 la cs per month. Convenience to withdraw & deposit cash at all our branches*Free 200 At Par cheque leaves per month.Register for InstaAlert service and receive updates on your account as and when the select transaction happens all this without visiting the branch or ATMFees & Charges for Trade Current AccountpicDescription of ChargesMinimum Balance ( median(a) Quarterly Balance) -Rs. 40,000/- Non-Maintenance Charges per quarterCharge of Rs.1,200/- per quarter, if AQB is less than Rs.40,000/- Cheque Book Charges (Issued by Bank) -Payable-at-par 200 cheques leave Free per month. Charges Rs 2/- per leaf beyond 200 leavesRemittance facility through own BankDemand Drafts (DD) payable HDFC Bank Locations (Issued from any branch) / Duplicate DD Free up to 30 DDs per month. Above 30 transactions, charges Rs. 25/- per Demand draft Pay Orders (PO) on HDFC Bank Locations (Issuedfrom Any Branch) / Duplicate PO Free up to 30 POs per month. Above 30 transactions, charges Rs. 25/- per Pay-order I ssuance of DD/ PO through Phone BankingAll standard charges for DD / PO are applicable as above.Only DD / PO amount up to Rs. 500,000/- are accepted at Phone banking. DD/PO-Cancellation/Revalidation-Rs.50/- per instrument NEFT/EFT TransactionsPaymentsFreeCollectionsFreeRTGS Transactions PaymentsFreeCollectionsFreeLocal Transactions (At home branch location)Local cheques collections & payments-Free Account to Account Fund Transfer within HDFC Bank -Free Anynhwere Transactions (except Dahej)Account to Account Fund Transfer within HDFC BankFree Payments & Collections at HDFC Bank LocationsFree up to Rs.50 lacs per month, beyond which charges Rs. 0.50/1000, min Rs. 25 Bulk Transaction ChargesAll transactions are subject to a maximum of 150 transactions per month, beyond which charges Rs.5/- per transaction would be levied. Includes all Local / Anywhere clearing and transfer transactions.Remittance facility through other BankIssue of Demand Drafts (DD) / Duplicate DD (Correspondent tie up) Rs.2.00 per Rs.1000/- Minimum Rs.50/- DD-Cancellation / Revalidation-Rs.50/- per instrument Cheque CollectionOutstation through own bankRs. 0.50/1000, min Rs. 25 per instrument Outstation through another bank-Correspondent banklocations Rs.4/- per Rs. 1, 000/-, min Rs.50/-For Clean locations (non-correspondent bank locations) & Non-MICR Cheques Rs.6.5/- per Rs.1,000/-, min Rs 50 (inclusive of courier charge of Rs 25) Cash Transactions1. Cash DepositCash Deposit-Home Branch LocationFree up to Rs.5 lacs per month or 40 transactions which ever is lower, Deposit in excess of Rs.5 lacs or 40 transactions will be charged Rs.2/- per Rs.1,000/-, minimum Rs.50/-. (Cash deposit at non-home branches within home branch city subject to limit of Rs. 50,000/- per account per day) Cash Deposit -Non Home locationMaximum Rs.50, 000/- per day. Charges Rs. 3/1000, min Rs. 50 2. Cash WithdrawalCash Withdrawal-Home BranchFree at Home BranchCash Withdrawal-Non Home Branch-Intercity & IntracityFree cash withdrawals up to Rs.50, 000/- per day, beyond which charges Rs.2/1000, min Rs.50/- (Only for incremental amount), Third party cash withdrawal allowed only up to maximum Rs. 50,000/- per transaction.HDFC Bank Trade offers you a host of features that sets it apart from regular Current Accounts that most banks offer. They are Free inter-city clearing between HDFC Bank branch locations (except Dahej) up to Rs.50 lakhs per month. Free Accounts to account funds transfer between HDFC Bank accounts, inter-city. Free up to 30 Pay-orders per month.Free up to 30 demand-drafts per month.Free RTGS & NEFT Transactions.Features & BenefitsFree anywhere collection & payment within HDFC Bank branch network (except Dahej), up to Rs.25 lacs per month, incremental amount to be charged Rs.1.50 per Rs.1,000/-, min Rs.25/- Free NEFT Transactions.Free RTGS collection. RTGS payment Rs.100/- per transaction. Inter-city Account to accounts funds transfer between HDFC Bank accounts at a nominal charge of Rs.15/- per transactions. Free Demand Drafts (DD) above Rs.100,000/-. Demand drafts up to Rs.50,000/- at flat cost of Rs.40/-. DDs above Rs.50,000/- & up to Rs.100,000/- at nominal cost of Rs.25/- and can be issued from any HDFC Bank Branch . Free Pay Order (PO) above Rs.100,000/-. Pay Order up to Rs.50,000/- at flat cost of Rs.40/-. POs above Rs.50,000/- & up to Rs.100,000/- at nominal cost of Rs.25/- and can be issued from any HDFC Bank Branch . Free 100 At Par cheque leaves per monthRegister for InstaAlert service and receive updates on your account as and when the select transaction happens all this without visiting the branch or ATMFees & Charges for Premium C/ADescription of ChargesMinimum Balance (Average Quarterly Balance) -Rs. 25,000/- Non-Maintenance Charges per quarterCharge of Rs.900/- per quarter, if AQB is less than Rs.25, 000/- Cheque Book Charges (Issued by Bank)Payable-at-par100 cheques leaves Free per month. Charges Rs 2/- per leaf beyond 100 leaves opposite C urrent Account facilitiesIssue of Duplicate / Adhoc StatementBranch Rs 100/- per statement * Phone Banking Rs 50/- per statement (Non IVR) and Rs 30/- per statement (IVR) Net Banking Rs 30/- per statement ATM & Mobile Banking Rs 50/- per statement. Mode of calculation of minimum average quarterly balanceAverage of daily closing balances of each day spread over a period of three months. Remittance facility through own BankDemand Drafts (DD) payable HDFC Bank Locations (Issued from any branch) / Duplicate DD DD Amount Up to Rs. 50,000 charges Rs. 40/- per DD, Above Rs. 50,000 and up to Rs. 100,000- Rs. 25/-, Above Rs. 100,000- Free Pay Orders (PO) -on HDFC Bank Locations (Issued from Any Branch) / Duplicate PO PO amount Up to Rs. 50,000 charges Rs. 40/- per PO, Above Rs. 50,000 and up to Rs. 100,000 Rs. 25/-, Above Rs. 100,000- FreeIssuance of DD/ PO through Phone BankingAll standard charges for DD / PO are applicable as above.Only DD / PO amount up to Rs 500,000/- are accepted at Ph one banking. DD/PO-Cancellation/RevalidationRs.50/- per instrument NEFT/EFT TransactionsPaymentsFreeCollections-FreeRTGS TransactionsPaymentsRs. 100/- per transactionCollections-FreeLocal Transactions (At home branch location)Local cheques collections & payments-Free Account to Account Fund Transfer within HDFC Bank -Free Anywhere Transactions (except Dahej)Account to Account Fund Transfer within HDFC BankRs.15/- per transactionPayments & Collections at HDFC Bank LocationsFree up to Rs. 25 lacs per month, Charges at Rs.1.50/1000, min Rs. 25Bulk Transaction ChargesAll transactions are subject to a maximum of 100 transactions per month, beyond which charges Rs.5/- per transaction would be levied. Includes all Local / Anywhere clearing and transfer transactions.Remittance facility through other BankIssue of Demand Drafts (DD) / Duplicate DD (Correspondent tie up)-Rs.2.00 per Rs.1000/- Minimum Rs.50/- DD-Cancellation / Revalidation-Rs.50/- per instrument Cheque CollectionOutstation thr ough own bankRs.2.50 per Rs.1, 000/- for Cheques drawn on HDFC Bank Locations, min Rs. 50 per instrument. Outstation through another bankCorrespondent bank locations Rs.4/- per Rs.1, 000/-, min Rs.50/-For Clean locations (non-correspondent bank locations) & Non-MICR Cheques Rs.6.5/- per Rs.1, 000/-, min Rs 50 (inclusive of courier charge of Rs 25) Cash Transactions1. Cash DepositCash Deposit-Home Branch LocationFree up to Rs.3 lacs per month or 25 transactions which ever is lower, Deposit in excess of Rs.3 lacs or 25 transactions will be charged Rs.2/- per Rs.1,000/-, minimum Rs.50/-. (Cash deposit at non-home branches within home branch city subject to limit of Rs. 25,000/- per account per day) Cash Deposit -Non Home locationMaximum Rs.25, 000/- per day. Charges Rs. 3/1000, min Rs. 50 2. Cash WithdrawalCash Withdrawal-Home Branch-Free at Home Branch Cash Withdrawal-Non Home Branch-Intercity & IntracityFree cash withdrawals up to Rs.25,000/- per day, beyond which charges Rs.2/100 0, min Rs. 50/- (Only for incremental amount), Third party cash withdrawal allowed only up to maximum Rs.50,000/- per transaction.With HDFC Bank Flexi Current Account your Cash Deposit and Anywhere Transaction limits are a multiple of the balance you maintain in your Current Account.So, during peak seasons, you get the benefit of higher transaction limits due to the higher average balances maintained in your account.Whats more, during lean seasons, you need not bother about maintaining huge balances to enjoy high transaction limits, which you any route may not need.Flexi Current Account requires you to maintain a minimum Average Monthly Balance (AMB) of just Rs. 75,000.Features & BenefitsEnjoy dynamic free limits on Intercity Payments, Collections & Funds Transfer as well as Cash Deposit at home location branches based on the AMB maintained*For example, you maintain an AMB of Rs.2,00,000/- in a particular month. Your dynamic free transaction limits for that month would be as per the following table picTransactionDynamic Free Limits* Cash Deposit at Home Branch LocationAnywhere Payments, Collections & Funds Transfer (except Dahej) Free up to Rs.1, 00, 00,000/- in that particular monthPay your vendors on a real time basis using Real Time Gross Settlement (RTGS) available crossways 23,000 Bank Branches*. Whats more, payments and collections through RTGS are completely free Make and receive remittances to & from your vendors & customers across 20,000 + Bank Branches of more than 50 Banks through Net Banking using National Electronic Fund Transfer (NEFT), Absolutely Free Free 40 Demand Drafts & Free 40 Pay Orders issued from any HDFC Bank Branch* Convenience to withdraw and deposit cash at all our branches*. Competitive pricing on Demand Drafts drawn on Correspondent Banking Locations as well as Outstation Cheque Collection at HDFC Bank Locations InstaAlert service receive updates on your account as and when the select transaction happens all this without visiti ng the Branch or ATMThe top position is always the coveted position. With the Apex current account, take your business to a new high. On maintaining an average quarterly balance of Rs. 10 lakhs, this account makes sure you make the most of every business opportunities coming your way. Unlimited, free, anywhere Banking experience at the APEX is reserved for you. Features & BenefitsMaximum transactional benefits with faster mobilization of funds Average quarterly balance requirement of Rs. 10, 00,000/-Access to more than 750 branchesHuge cost savings in inter-city transactions for payable-at-par cheque issuance, funds transfers, NEFT, RTGS or Demand Draft / Pay Order Faster collection of outstation chequesFree Intercity Cheque Collection & Payments within HDFC Bank Network (excluding Dahej). Free Account to Account funds transfer between HDFC Bank accounts. Free payment and collection through RTGSFree payment and collection using NEFT (through NetBanking)Free Demand Drafts which can b e issued from any HDFC Bank branch Free Pay Orders which can be issued from any HDFC Bank branchConvenience to withdraw and deposit cash at all our branches* Free Cash Deposit up to Rs. 100 lacs per month across all home branches (subject to a maximum of 50 transactions per month and a per day limit of Rs.1,00,000/- on cash deposit at a non home branch)Choice of local / Payable at Par Cheques.Free 500 leaves per monthRegister for InstaAlert service and receive updates on your account as and when the select transaction happens all this without visiting the branch or ATM .Fees and Charges for Apex Current AccountpicMinimum Balance (Average Quarterly Balance)Rs. 10, 00,000/- per quarter Non-Maintenance Charges per quarterCharge of Rs.5,000/- per quarter if AQBis less than Rs.10,00,000 but greater than or equal to Rs. 5,00,000/- Rs.10,000/- per quarter if AQB is less than Rs. 5,00,000/- Cheque Book Charges (Issued By Bank) Payable-at-par 500 cheque leaves free per month. Charges Rs 2/- per leaf beyond 500 leavesOther Current Account FacilitiesIssue of Duplicate / Adhoc StatementRs. 100 at Branch, Rs. 30 per statement through Net Banking and Phone Banking (IVR), Rs. 50 per statement through Phone Banking (non-IVR), ATM and Mobile Banking Mode of calculation of minimum average quarterly balanceAverage of daily closing balances of each day spread over a period of three months Remittance facility through own BankDemand Drafts (DD) Payable at HDFC Bank Locations (Issued from Any branch)/ Duplicate DDFree without limitPay Orders (PO) on HDFC Bank Location (Issued from Any branch)/ Duplicate PO Free without limitIssuance of DD / POthrough Phone Banking-Free without limitOnly DD amount up to Rs. 5, 00,000 for Current Apex Account holders accepted at Phone Banking DD/PO-Cancellation/RevalidationRs.50/- per instrument NEFT/EFT TransactionsPayments-FreeCollectionsFreeRTGS TransactionsPayments-FreeCollectionsFreeLocal Transactions (At home branch location)Local cheques coll ections & paymentsFree Account to Account Fund Transfer within HDFC Bank-Free Anywhere Transactions (except Dahej)Account-to-Account Fund Transfer within HDFC BankFree clarification Transactions-Collections&Payment at HDFC Bank locations-Free Bulk Transaction Charges All transactions are subject to a maximum of 500 transactions per month, beyond which charges Rs.5/- per transaction would be levied. Includes all Local / Anywhere clearing and funds transfer transactions. Remittance facility through other BankIssue of Demand Drafts (DD) / Duplicate DD (Correspondent tie up)-Free up to Rs 15 Lacs per month, beyond which charges of Rs. 1.50 per 1000, Minimum Rs. 50/- per instrument DD-Cancellation / Revalidation-Rs.50/- per instrument Cheque CollectionOutstation Cheque collection on HDFC Bank Locations-Free Outstation Cheque Collection on non-branch locationsCorrespondent bank locations Rs.3/- per Rs.1, 000/-, min Rs. 50/-. For Clean locations (non-correspondent bank locations) & non-M ICR cheques Rs 4.5/- per Rs 1000/-, min of Rs 50 per transaction (includes courier charges) Cash Transactions1. Cash DepositCash Deposit-Home Branch CityFree up to Rs. 100 Lakh per month or 50 Transactions whichever is lower. Deposit in excess of Rs. 100 Lakh per month or 50 transactions will be charged Rs.1/- per Rs. 1000/-, minimum Rs.50/-. (Cash deposit at non- home branches within home branch city subject to limit of Rs.1,00,000/- per account per day) Cash Deposit Non Home Branch City Charges Rs 3 per Rs 1000/-, minimum of Rs 50 per transaction. (Maximum deposit allowed up to Rs 1, 00,000/- per day) 2. Cash WithdrawalCash Withdrawal-Home BranchFree.Cash Withdrawal-Non Home Branch-Intercity & IntracityFree cash withdrawals up to Rs.2,00,000/- per day, beyond which charges Rs. 2/- per Rs.1000/-, minPresenting maximum benefits and minimum hassles for you with Max Current Account With a Rs. 5 lakhs average quarterly balance requirement, we present to you a world of privileges th at helps your business expand and grow. Features like maximum free transaction limits including other beneficial features on this current account truly enhances your business potential to the Maximum. Features & BenefitsMaximum transactional benefits with faster mobilization of funds Average quarterly balance requirement of Rs. 5, 00,000/-Access to more than 750 branchesHuge cost savings in inter-city transactions for payable-at-par cheque issuance, funds transfers, NEFT, RTGS or Demand Draft / Pay OrderFaster collection of outstation chequesFree Account to Account funds transfer between HDFC Bank accounts Free payment and collection through RTGSFree payment and collection using NEFT (through Net Banking) Free Demand Drafts which can be issued from any HDFC Bank branch Free Pay Orders which can be issued from any HDFC Bank branchFree anywhere collection & payment (clearing) up to Rs. 5 Crore per month within HDFC Bank branch network (except Dahej) Convenience to withdraw and deposit cash at all our branches* Free cash deposit up to Rs. 50 Lakh per month across all home branches (subject to a maximum of 50 transactions per month and a per day limit of Rs.1, 00,000/- on cash deposit at a non home branch)Choice of local / Payable at Par cheques. 500 leaves free per month Register for InstaAlert service and receive updates on your account as and when the select transaction happens all this without visiting the branch or ATM Fees and Charges for Max Current Account picDescription of ChargesMinimum Balance (Average Quarterly Balance) Rs. 5, 00,000/- perquarter Non-Maintenance Charges per quarterCharge of Rs.3,000/- per quarter if AQB is less than Rs.5,00,000 but greater than or equal to Rs. 2,50,000/- Rs.8,000/- per quarter if AQB is less than Rs. 2,50,000/- Cheque Book Charges (Issued by Bank)500 cheques leave Free per month. Charges Rs. 2/- per leaf beyond 500 leaves Other Current Account facilitiesIssue of Duplicate / Adhoc StatementRs. 100 at Branch, Rs. 30 pe r statement through Net Banking & Phone Banking (IVR), Rs. 50 per statement through Phone Banking (non-IVR), ATM & Mobile Banking Mode of Calculation of Minimum Average Quarterly BalanceAverage of daily closing balances of each day spread over a period of 3 months. Remittance facility through own BankDemand Drafts (DD) Payable at HDFC Bank Locations (Issued from Any branch)/ Duplicate DD Free without limitPay Orders (PO) on HDFC Bank Locations (Issued from Any branch)/ Duplicate PO Free without limitIssuance of DD / PO through Phone Banking Free without limitOnly DD amount up to Rs. 5, 00,000 for Current Max Accountholders accepted at Phone Banking. DD/PO-Cancellation/Revalidation Rs.50/- per instrument NEFT/EFT TransactionsPayments-FreeCollectionsFreeRTGS TransactionsPaymentsFreeCollections-FreeLocal Transactions (At home branch location)Local cheques collections & paymentsFree Account to Account Fund Transfer within HDFC BankFree Anywhere Transactions (except Dahej)Account to Acc ount Funds Transfer within HDFC BankFree Payments & Collections at HDFC Bank Locations (except Dahej) Free up to Rs. 500 Lakh per month, beyond which charges Rs. 0.50/1000, min Rs.25/-. Bulk Transaction ChargesAll transactions are subject to a maximum of 300 transactions per month, beyond which charges Rs.5/- per transaction would be levied. Includes all Local / Anywhere clearing and funds transfer transactions. Remittance facility through other BankIssue of Demand Drafts (DD) / Duplicate DD (Correspondent tie up) Rs. 1.50 per 1000, Minimum Rs. 50/- per instrumentDD-Cancellation / RevalidationRs.50/- per instrument Cheque CollectionOutstation through own bankFree Outstation through another bankCorrespondent bank locations Rs.3/- per Rs.1, 000/-, min Rs. 50/-. For Clean locations (non-correspondent bank locations) & Non-MICR Cheques Rs. 4.5 per Rs.1, 000/-, min Rs. 50/- (inclusive of courier charge) Cash Transactions1. Cash DepositCash Deposit-Home Branch CityFree up to Rs. 50 L akh per month or 50 Transactions whichever is lower. Deposit in excess of Rs. 50 Lakh per month or 50 transactions will be charged Rs.1/- per Rs. 1000/-, minimum Rs.50/-. (Cash deposit at non- home branches within home branch location subject to limit of Rs.1, 00,000/- per account per day) Cash Deposit Non Home CityMaximum Rs.1, 00,000/- per day. Charges Rs.3/- per Rs.1,000/-, minimum Rs. 50/- 2. Cash WithdrawalCash Withdrawal-Home BranchFree at Home Branch Cash Withdrawal-Non Home Branch-Intracity & IntracityFree cash withdrawals up to Rs. 1,00,00/- per day, beyond which charges Rs. 2/- per Rs.1000/-, min Rs.50/- (Only for incremental amount), Third partycash withdrawal allowed only up to maximum Rs.50,000/- per transaction.2.8 MARKET PROFILE OF THE ORGANIZATIONCompany ProfileHDFC Bank LimitedTicker500180ExchangesOTH BOM2008 sales124,140,000,000Major IndustryFinancialSub IndustryCommercial BanksCountryINDIAEmployees378363.1 STUDENTS WORK PROFILE (ROLE AND RESPONSIBILITIES)I ha ve completed my pass taining in HDFC Bank Limited as a SALES EXECUTIVE. During this training I played some roles and responsibilities are as ROLE-I have worked as a sales Executive in sales department in HDFC Bank Ltd. My role was to buildup better relationship with Customers. HDFC Bank expects its employees to take up the work of opening current account in their respective locations. My main role was to contact customers and make deal for opening current account, in meeting with customers I represent a demo to customer for current account, are as RESPONSIBILITIES- To generate leads for the Bank. To buildup better relationship with customers. To increase the sales of the Bank. To provide sensibleness about the current account. To achieve companys target.3.2 DESCRIPTION OF LIVE EXPERIENCEWorking with HDFC Bank It was a nice experience. When I entered into the bank, I was very nerves. However after entering I knew the real mean of working with the big organization. We need to follow the rules and regulations of the company. Coming at the exact time in the bank is veryimportant.These things are very important which we need to learn How should behave in the organization? How behave and coordinate with the customer? How we need to talk to our Boss, our prize and colleges? Working with the HDFC I increased my communication skills. Also I knew the Importance of the coordination among all the employees. All the employees are working as a aggroup. When I was new, the intact employees helped me to learn the work culture HDFC Bank.In this company my work is to buildup the relationship with customers and to provide leads to the company for opening current account and making relationship with the bank. In present time the customers are not very well aware about the HDFCs products. 3.3 STUDENT CONTRIBUTION TO ORGANIZATIONIn this Company I am working as a sales Executive. In this Organization my role is to buildup better relationship with Customers, and I promote the current account. My contribution towards this organization like I provide leads everyday for opening current account. I make good relationship between Bank and customers. I provide awareness about the current account through some demos and calling. I help in making some useful marketing strategies.1. RESEARCH INSTRUMENT A questionnaire was prepared with the relevant questions consisting mainly of closed end questions especially dichotomous type which offered the respondents between only two alternatives either (Yes/No). The respondents were personally met and the collection of cultivation was properly administered to avoid non-respondent error.The primary data is collected by cold calling from respected place ofbranch. The data is collected by using a questionnaire, which is given as an Appendix at the end of this report.2. SOURCE OF DATA The study is based on both primary and secondary data. Most of the findings are based on the data collection through interaction with custome rs. A structured disguised questionnaire is prepared together the information. Close as well as open-ended questions are asked. Some multiple-choice questions are also included.3. RESEARCH DESIGN AND METHODOLOGYMain Methodology - Collection of Primary data (Consumer and trade Research) through Personal Questionnaires & Collection of Secondary Data (Study of various Current Account) through Computer Data, Web sites, Books and Magazines.FIELDWORKThe respondents are personally interviewed, for about 3 to 5 minutes on an average to collect the data. The format prepared beforehand was strictly adhered to. Though it was sufficient in itself and could be matched to prospective respondents, personal interviews are conducted to be able to make first hand observation that would reveal some useful information about the subject of study.RESEARCH ANALYSIS later the collection of data I have categorize the data into Primary Data Secondary DataAs we know the data collected in primary mode is mor e reliable in the comparison of secondary data. So we depend more on the primary data.SOURCES OF PRIMARY DATA view PersonalSOURCES OF SECONDARY DATA Through internet Branch manager approvals Personal vehicle dealers Brochure of the bank4. SUMMARY OF FINDINGSThe Housing Development pay Corporation Limited was introduced in 1994, after the Reserve Bank of India approved private sector banking. Operating in over 300 Indian cities, HDFC Bank has over 700 branches and 1600 ATMs. It offers personal, NRI and wholesale banking services. Net profit for the March 2006-2007 reached Rs. 1,141.5 crore. In early 2007, HDFC officially entered the microfinance market and opened branches that provide funding to self-help microfinance group.After finding primary and secondary data I find1. Customers dont know about the advantage of our current account. 2. Customers are less aware about the benefits Providing Company. 3. Customers have no more association about the HDFC Bank limited. 4. HDFC reduce s the complexity of current account.5. HDFC provides best way to earn more profit.6. HDFC is beneficial for making profit and various types of works. 7. The result of HDFC is very easy.pic1. SUMMARY OF LEARNING EXPERENCEHDFC Ltd has the objective to enhance residential housing stock and promote home ownership. Their offerings range from hassle-free home loans and deposit products, to property related services and a training facility. They also offer specialized financial services to the customer base through partnerships with some of the best financial institutions worldwide.HDFC Bank began operations in 1995 with a simple mission to be a World-class Indian Bank. We realized that only a single-minded contract on product quality and service excellence would help us get there. Today, we are proud to say that we are well on our way towards that goal. It is extremely gratifying that our efforts towards providing customer convenience have been appreciated both nationally and internati onally. So that I learn many important things from HDFC and market are as 1. I have gained live experience of marketing.2. I find all types of help from my training in charge.3. I have gained knowledge in the field of HDFC.4. I find there are many customers are not aware about the HDFC. 5. I find there are lots of opportunities in the Banking Sector.2. CONCLUSIONS AND RECOMMENDATIONSConclusionHDFC Ltd has the objective to enhance residential housing stock and promote home ownership. Their offerings range from hassle-free home loans and deposit products, to property related services and a training facility. They also offer specialized financial services to the customer base through partnerships with some of the best financial institutions worldwide.HDFC Bank began operations in 1995 with a simple mission to be aWorld-class Indian Bank. We realized that only a single-minded focus on product quality and service excellence would help us get there. Today, we are proud to say that we are well on our way towards that goal. It is extremely gratifying that our efforts towards providing customer convenience have been appreciated both nationally and internationally. . Besides we also have a dedicated technical team as well as customer care services and its procedure is also very simple. Recommendations1. To provides awareness about Current Account and its uses to customers. 2. To open maximum and Big accounts for getting more profit. 3. To target not only metro cities, target all big and small city or village. 4. To build the customer relationship5. To improve its marketing strategies6. To improve its selling processpicCOPY OF QUESTIONNAIRE1. Are you aware about Current Account?a. Yesb. No2. Are you aware about current account providing HDFC Bank? a. Yesb. No3. Are you aware about HDFC Bank Limited?a. Yesb. No4. Are you aware about the procedure of Current Account? a. Yesb. No5. Is HDFC reduces the complexity of Current Account procedure? a. Yesb. No6. Is HDFC provides y ou cheap and best way to earn money and to make you a independent owner? a. Yesb. No7. Are you aware about the profit volume ratio doing business with HDFC? a. Yesb. No8. Are you interested to open current account in HDFC Bank ? a. Yesb. NoBIBLIOGRAPHY1. www.hdfcbankltd.com2. www.hdfc.in3. www.google.com4. Business Today5. India TodaypicSales ExecutiveTeam LeaderSales ManagerArea Sales ManagerArea Sales HeadRegional Sales ManagerZonal Sales ManagerNational Sales Manager